Bricks & Mortar Follows Strong Online…….

Article, the Vancouver-based modern furniture brand specializing in contemporary, mid-century and modern furniture and décor items as well as outdoor furniture, reports that it is opening its second retail location and first in Toronto in 2026.   The 9600 square foot store is at the West House, an upscale mixed-use development at 90 Bathurst St in Toronto’s West Queen West area.   Operating as an online furniture concept since 2013, Article opened its first bricks & mortar location in Fall 2024 in a 4175 square foot street front location is at 848 East Hastings St. in Vancouver’s Strathcona neighbourhood.   “For more than a decade, Article succeeded through a digital-first model, meeting consumer demand for modern furniture online,” said Co-founder and CEO Aamir Baig.  “Over the past 18 months, we’ve seen how physical retail can deepen customer connections and strengthen our presence in key markets. As we expand, we’ll focus on store locations in North American cities where eCommerce performance is already strong, using retail to build on that momentum and make it easier to experience Article in person.”  The Toronto furniture store is expected to open later in the year, with U.S. market entry to follow and up to five total locations planned by early 2027.  Article’s curated assortment of modern sofas, dining, bedroom and living room furniture includes mid-century, Scandinavian, and contemporary designs made for real life.

Article, 1010 Raymur Ave., Vancouver, British Columbia V6A 3T2 (888/484-5121 www.article.com)