Established in 2002 in Copenhagen in Denmark, Joe & The Juice is a global lifestyle café brand that blends fresh, made-to-order juices, coffee, smoothies, sandwiches, and other wholesome products in a vibrant, modern setting. The iconic juice, coffee and sandwich concept has grown from a small juice bar into an international chain with over 480 locations across Europe, Asia, the Middle East, the United States and Mexico and plans for continued expansion in key markets. Having represented Joe & The Juice in securing an operating partner for Mexico last year, Jorge Lizan, Managing Director of Lizan Retail Advisors has been retained to represent the chain with its expanding strategy to Canada. Lizan notes that Lizan Retail Advisors is just at Phase 1 of the Franchise Partner Selection process, in which it is screening candidates that have expressed interest. “We are currently looking for qualified groups with the experience, capital, and operational capability to develop a multi-unit network across the country,” he said. “This process will take some months, so we can have a final Master Franchisee selected by mid-year.” At the heart of the Joe & The Juice brand is its commitment to quality and experience. All beverages and food items are prepared to order using fresh ingredients, many of which cater to health-minded customers, including organic coffee and nutrient-rich juices. Joe & The Juice also emphasizes a distinctive, upbeat atmosphere in its stores, often featuring curated music playlists and a dynamic social vibe.
Lizan Retail Advisors, 1177 Avenue of the Americas, 5th Floor, New York, New York 10036 (Jorge Lizan – 212/991-8576 jorge@lizanretail.com)
Joe & The Juice – Copenhagen, Denmark (www.joejuice.com)