Earlier in the Summer, The Wendy’s Company unveiled Future Fresh, a new international restaurant design concept created to strengthen the brand’s presence in competitive and emerging global markets. Developed through feedback from customers, franchisees and recent expansion efforts, the concept combines updated restaurant architecture, digital technology and cohesive branding to create a modern, end-to-end customer experience. The design features a more prominent use of Wendy’s signature blue alongside red, reflecting the chain’s original 1969 restaurant while helping distinguish the brand from competitors. Future Fresh also incorporates digital ordering, streamlined layouts, dedicated delivery areas and adaptable design elements that reflect local languages and cultures while maintaining a consistent global identity. The concept has already launched in Armenia, Chile, the Dominican Republic, England, the Philippines and Scotland, and last week, franchisees Keyur Patel and Ankur Arora opened the first in Canada at 865 York Mills Rd in Toronto’s North York. “Future Fresh represents the future of Wendy’s international restaurant development, and this new restaurant design gives us a powerful platform to support franchisee growth and expand into a wide range of markets and communities,” said Chief International Development Officer Dana Calvert. “As we continue growing across Canada, Future Fresh will help us deliver distinctive restaurant experiences while supporting our long-term development strategy.” The global restaurant design standard was created to deliver convenience, speed, and accuracy, benefiting franchisees, restaurant crew members and customers. The target sites are 2000 to 2200 square foot end caps and freestanding units with drive-thrus and for downtown locations, highly visible 1200 to 1500 square foot locations are necessary. The Wendy’s Company has retained several brokerage companies to handle its sites selection in various markets across Canada. In Atlantic Canada, Blueberry Commercial Real Estate is responsible for the real estate search, Paracom Immobilier (Quebec) is handling Quebec, The Behar Group Realty is responsible for Ontario with CBRE Ltd. handling the Ottawa region. In the West, Tetra Realty Advisors handles the search in British Columbia, Saskatchewan, Manitoba and Southern Alberta while Cushman & Wakefield Edmonton responsible for Northern Alberta.
Blueberry Commercial Real Estate Ltd., Sunnyside Mall, 1595 Bedford Hwy, Suite 205, Bedford, Nova Scotia B4A 3Y4 (Ryan Harrison – 902/448-4781 ryan@blueberrycommercial.ca) & (Tristan Costelo – 902/809-2468(tristan@blueberrycommercial.ca)
Paracom Immobilier (Quebec), 1210 de Maisonneuve West, Suite 48, Montreal, Quebec H3A 0A2 (Renee Spenard – 514/839-3227 renee@paracom.ca) & (David Provost – 514/222-1414 davidp@paracom.ca)
The Behar Group Realty, 1170 Sheppard Ave West, Unit 24, Toronto, Ontario M3K 2A3 Tel: 416/636-8898 (Greg Rabin – Ext 274 grabin@thebehargroup.com) & (Kelly Farraj – Ext 249 kfarraj@thebehargroup.com)
CBRE Ltd (Ottawa), 340 Albert St., Suite 1900, Ottawa, Ontario K1R 7Y6 (James Boyce 613/782-2266 jamie.boyce@cbre.com)
Cushman & Wakefield Edmonton, 10088 – 102 Ave, Suite 2700, Edmonton, Alberta T5J 2Z1 (Karina Lopez – 780/994-3820 kerina.lopez@cwedm.com) & (Jamie Topham – 780/994-6916 jamie.topham@cwedm.com)
Tetra Realty Advisors, 430-688 West Hastings St., Vancouver, British Columbia V6B 1P1 (Connor Eden – 604/362-6574 connor.eden@tetrarealty.ca)
Wendy’s Company, 5515 North Service Rd., Suite 201, Burlington, Ontario L7L 6G4 (833/953-1999 www.wendys.com)