Harry Rosen has reopened its redesigned Oakridge Park store in Vancouver, unveiling a next-generation luxury menswear concept as part of the brand’s national modernization strategy. Spanning more than 17,000 square feet, the store is positioned as one of the only dedicated luxury menswear destinations within Oakridge Park, offering expert tailoring, made-to-measure services, personalized wardrobe development, and elevated client experiences. The new location features an exclusive ZEGNA shop-in-shop, Isaia’s first permanent shop-in-shop in Canada, a TOM FORD boutique, a personalized Berluti footwear space, and a curated selection of premium designer brands. The store’s innovative design, developed with dkstudio architects inc., abandons traditional retail layouts in favour of a distinctive 45-degree zoning concept inspired by tailor’s shears, creating an immersive and engaging shopping journey. At the heart of the concept is Harry Rosen’s relationship-focused service model, supported by dedicated Style Advisors, tailoring expertise, and the CLUB HARRY loyalty program. The Oakridge Park reopening is part of Harry Rosen’s $50 million national investment program aimed at modernizing stores and strengthening its presence in key Canadian markets. Also part of its modernization strategy, the chain is preparing to relocate its flagship location in Toronto to a new 38,000 square foot three level location at 130 Bloor St West. Introduced by Harry Rosen in 1954 in Toronto, the chain has about 19 stores and outlets across Canada along with strong eCommerce component.
Harry Rosen, 77 Bloor St West, Suite 500, Toronto, Ontario M5S 1M2 (800/917-6736 www.harryrosen.com)