Brings Immersive Retail Experience……….

Brings Immersive Retail Experience……….Samsung Canada continues expansion of its national retail footprint with the upcoming openings of three new Samsung Experience Stores, at CF Market Mall in Calgary, CF Carrefour Laval in Laval in Quebec and CF Richmond Centre in Richmond in British Columbia. The expansion in three of the country’s top-performing malls marks the latest phase of Samsung Canada’s evolving retail strategy, focused on deepening in-person connections with consumers across Canada. “As technology becomes more intelligent, connected, and integrated into everyday life, consumers are increasingly looking for ways to experience these innovations firsthand,” said Krista Collinson, Head of Direct-to-Consumer Division, Samsung Electronics Canada. “These new locations reflect our continued investment in Canada and our belief that physical retail plays an important role in helping consumers discover the full potential of AI-powered technology.” Each new location has been strategically selected, based on where consumers are shopping, browsing and engaging in, high-performing shopping environments, with premium brands that reflect Samsung’s premium brand positioning. Visitors to the new Samsung Experience Stores will be able to explore Samsung’s latest Galaxy AI features, mobile devices, wearables, tablets, PCs, and connected technologies. The three new stores build on Samsung Canada’s growing national retail network, which currently includes flagship Samsung Experience Store locations at Yorkdale Shopping Centre, Sherway Gardens, Montreal Eaton Centre, Scarborough Town Centre, Metropolis at Metrotown, and Square One Shopping Centre. The CF Market Mall location will also mark Samsung’s first Samsung Experience Store in Alberta, further expanding the company’s presence in Western Canada.

Samsung Electronics Canada Inc., 2050 Derry Rd. West, Mississauga, Ontario L5N 0B9 (www.samsung.com)